Product Marketing Manager

  • Herzliya
  • Marketing


Papaya Global is a rapidly growing, award-winning B2B tech unicorn with an ambitious mission to revolutionize the payroll & payments industry. With over $400M raised from multiple tier-one investors, our innovative technology provides a comprehensive solution for managing global workforces, encompassing everything from hiring and onboarding to managing and paying employees in over 160 countries.

We are seeking an action-oriented, Product Marketing Manager who is craving to be part of a great company, disruptive product offering, and fast-growing industry. The Product Marketing Manager will join our top touch product marketing team. He will be responsible for driving key elements of our GTM strategy, product launches, creating sales enablement content, supporting digital campaigns, and events and developing persona-based solution messaging.

The ideal candidate demonstrates attention to detail and quality, along with the ability to clearly present our value proposition and describe how we solve our buyers’ problems.

You will:

  • Work across teams to develop impactful persona-based messaging, value propositions, and supporting collateral that describes the unique benefits of Papaya Global
  • Coordinate and execute product launches including messaging and positioning
  • Collaborate with sales, product management, and other teams to develop product marketing content to support our GTM strategy.
  • Develop content such as case studies, videos, eBooks, infographics, webinars and blog posts.
  • Manage the creation and regular updates of the website content, ensuring that the latest messaging is represented.


  • 3-5 years of experience in FinTech Product, Product Marketing or equivalent
  • Strong persona-based messaging experience
  • Familiarity of HCM, Payroll, or Payments systems
  • Exceptional people and management skills to interact with colleagues, cross-functional teams, and third parties.
  • Very strong written and oral communication skills, an excellent storyteller

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